Your automated financial strategy, backed by human experts.

Smart investing, lower taxes, clear answers—without the stress.

Get Started

Human experts and innovative tools designed to help you hit your financial goals every step of the way.

Meet your Financial Wellness Expert

Start with a one-on-one session with an expert to understand and prioritize your financial goals.

Set up your personal money automations

Let Fifr handle your money moves–so you can focus on what matters.

Advice, anytime

Chat with real experts anytime to get your money questions answered.

A platform designed with your financial future in mind.

Flat Fee, Not AUM Fees

Fifr has transparent, flat-fee pricing to reduce conflicts of interest. Our goal is to help you reach yours.

We're Not a Robo Advisor

Technology handles repetitive work. Humans handle real thinking. Your finances deserve more than an algorithm.

Financial Planning with Integrated Tax

We coordinate financial planning and tax under one roof. One team means more savings and fewer surprises.

Always Available

Financial clarity, on your schedule. Chat with us anytime.

FAQs

Common questions we hear from prospective members.

What sets Fifr apart from other financial advisors?

Fifr doesn’t stop at building your personalized plan—we actively manage it. Our system monitors your finances in real time to recommend smart money moves and, with your permission, automates them to keep you optimally invested, lower your tax bill, and reach your financial goals.

How does Fifr's pricing model compare to other financial advisors?

We keep it simple: a flat fee with no commissions or AUM (Assets Under Management) fees, regardless of your net worth. This ensures transparency and keeps us aligned with your financial goals. Check out all of our pricing details here.

Is Fifr a fiduciary?

Yes, Fifr carries a fiduciary duty of loyalty and care to all our members, ensuring that their best interests are always our top priority.